I-Japan ibilokhu izibiza ngokuthi "umphakathi onesizungu", futhi kuhambisana nesimo esinzima sokuguga eJapane, abantu abaningi ngokwengeziwe bakhetha ukukhulisa izilwane ezifuywayo ukuze banciphise isizungu futhi bafudumale izimpilo zabo.
Uma kuqhathaniswa namazwe afana ne-Europe ne-America, umlando wobunikazi bezilwane zase-Japan awumude kakhulu.Kodwa-ke, ngokocwaningo “lwe-2020 National Dog and Cat Breeding Survey” olwenziwa yi-Japan Pet Food Association, inani lamakati nezinja ezifuywayo e-Japan lafinyelela ezigidini ezingu-18.13 ngo-2020 (ngaphandle kwamakati nezinja alahlekile), laze ladlula inani lezingane ezingaphansi kweminyaka engu-20. iminyaka engu-15 ezweni (kusukela ngo-2020, abantu abayizigidi eziyi-15.12).
Osomnotho balinganisela ukuthi usayizi wemakethe yezilwane ezifuywayo yaseJapan, okuhlanganisa ukunakekelwa kwezilwane ezifuywayo, ubuhle, umshwalense nezinye izimboni ezihlobene nayo, usufinyelele cishe kuma-yen ayizigidi eziyizinkulungwane ezingu-5, okulingana cishe nama-yuan ayizigidi eziyizinkulungwane ezingu-296.5.E-Japan ngisho nasemhlabeni wonke, ubhubhane lwe-COVID-19 lwenze ukugcinwa kwezilwane zasekhaya kwaba umkhuba omusha.
Isimo samanje semakethe yezilwane zaseJapan
I-Japan ingelinye “lamandla afuywayo” ambalwa e-Asia, kanti amakati nezinja kuwuhlobo lwesilwane esifuywayo oludume kakhulu.Izilwane ezifuywayo zithathwa njengengxenye yomndeni ngabantu baseJapan, futhi ngokwezibalo, i-68% yemindeni yezinja ichitha ngaphezu kwamayen angama-3000 ngenyanga ekunakekeleni izilwane ezifuywayo.(27 USD)
I-Japan ingesinye sezifunda ezinochungechunge lwemboni yokusetshenziswa kwezilwane ezifuywayo oluphelele kakhulu emhlabeni, ngaphandle kwezinto ezibalulekile njengokudla, amathoyizi, nezidingo zansuku zonke.Izinsizakalo ezisafufusa ezinjengokunakekela izilwane ezifuywayo, ukuhamba, ukunakekelwa kwezokwelapha, imishado nemingcwabo, imibukiso yemfashini, nezikole zemikhuba emihle nazo ziya ngokuya ziduma.
Embukisweni wezilwane ezifuywayo wangonyaka odlule, imikhiqizo ekhaliphile yathola ukunakwa okukhulu.Isibonelo, umgodi wokulahla udoti wekati ohlakaniphile onezinzwa ezakhelwe ngaphakathi kanye nokuxhunywa kweselula kungabala ngokuzenzakalelayo idatha efanele njengesisindo nesikhathi sokusebenzisa lapho ikati liya endlini yokugezela, linikeze abanikazi bezilwane ezifuywayo ulwazi olufika ngesikhathi mayelana nesimo sempilo yezilwane ezifuywayo.
Mayelana nokudla, ukudla kwezilwane ezifuywayo, ukudla kwefomula okukhethekile, kanye nezithako ezinempilo yemvelo kudlala indima ebaluleke kakhulu emakethe yezilwane ezifuywayo yaseJapan.Phakathi kwazo, ukudla okuklanyelwe impilo yezilwane ezifuywayo kuhlanganisa ukucindezelwa kwengqondo okupholisayo, amalunga, amehlo, ukwehla kwesisindo, ukuhambisa amathumbu, ukukhipha iphunga, ukunakekelwa kwesikhumba, ukunakekelwa kwezinwele nokunye.
Ngokusho kwedatha evela ku-Yano Economic Research Institute eJapan, usayizi wemakethe wemboni yezilwane ezifuywayo eJapan ufinyelele ama-yen ayizigidi eziyizinkulungwane eziyi-1570 (cishe ama-yuan ayizigidi eziyizinkulungwane ezingama-99.18) ngo-2021, okuwukukhula konyaka ngo-1.67%.Phakathi kwazo, usayizi wemakethe yokudla kwezilwane ezifuywayo ungama-yen ayizigidi eziyizinkulungwane ezingama-425 (cishe ama-yuan ayizigidi eziyizinkulungwane ezingama-26.8), okuwukukhuphuka konyaka ngo-0.71%, okuhlanganisa cishe ama-27.07% ayo yonke imboni yezilwane ezifuywayo eJapan.
Ngenxa yokuthuthukiswa okuqhubekayo kwezimo zezokwelapha ezifuywayo kanye neqiniso lokuthi ama-84.7% ezinja kanye nama-90.4% amakati agcinwa ezindlini unyaka wonke, izilwane ezifuywayo eJapane azivamile ukugula futhi ziphila isikhathi eside.E-Japan, isikhathi sokuphila kwezinja siyiminyaka eyi-14.5, kanti isikhathi sokuphila kwamakati silinganiselwa eminyakeni eyi-15.5.
Ukukhula kwamakati nezinja asebekhulile kuholele ekutheni abanikazi bawo babe nethemba lokulondoloza impilo yezilwane ezifuywayo esezikhulile ngokwengeza umsoco.Ngakho-ke, ukwanda kwezilwane ezifuywayo esezikhulile kuqhubekisele phambili ukukhula kokusetshenziswa kokudla kwezilwane ezifuywayo okusezingeni eliphezulu, futhi umkhuba wokwenziwa kwabantu kwezilwane ezifuywayo e-Japan ubonakala esimweni sokuthuthukisa ukusetshenziswa komkhiqizo wezilwane ezifuywayo.
IGuohai Securities ithe ngokwemininingwane ye-Euromonitor, izitolo ezikhethekile ezingadayisi (ezifana nezitolo ezinkulu zezilwane ezifuywayo) zaziyisiteshi esikhulu kunazo zonke sokuthengisa ukudla eJapan ngo-2019, ezibalelwa ku-55%.
Phakathi kuka-2015 no-2019, ingxenye yezitolo ezitolo ezinkulu zase-Japan, abathengisi abaxubile, neziteshi zomtholampilo wezilwane zahlala zizinzile.Ngo-2019, lezi ziteshi ezintathu zaba ngu-24.4%, 3.8%, no-3.7% ngokulandelana.
Kuhle ukusho ukuthi ngenxa yokuthuthuka kwe-e-commerce, ingxenye yeziteshi eziku-inthanethi eJapan inyuke kancane, isuka ku-11.5% ngo-2015 yaya ku-13.1% ngo-2019. ukuthengiswa kwemikhiqizo yezilwane ezifuywayo eJapan.
Kubathengisi be-e-commerce abawela imingcele abafuna ukuba abathengisi besigaba sezilwane ezifuywayo emakethe yaseJapan, akunconywa ukukhetha imikhiqizo ehlobene nokudla kwezilwane ezifuywayo, njengama-giants amahlanu aphezulu embonini yokudla kwezilwane ezifuywayo yaseJapan, iMars, Eugenia, Colgate, Nestle. , kanye ne-Rice Leaf Price Company, inesabelo semakethe esingu-20.1%, 13%, 9%, 7.2%, no-4.9% ngokulandelana, futhi ziyanda unyaka nonyaka, okuholela emqhudelwaneni oshubile.
Ungagqama kanjani futhi usebenzise izinzuzo ezivela embonini yezilwane zasekhaya eJapan?
Kutuswa ukuthi abathengisi abawela imingcele baqale ngemikhiqizo yezilwane ezifuywayo zobuchwepheshe obuphezulu, njengezikhithi zamanzi, okuphakelayo okuzenzakalelayo, amakhamera ezilwane ezifuywayo, njll. Futhi izindawo ezizungezile ezifana nokupakisha ukudla kwezilwane ezifuywayo, ukunakekelwa kwezilwane ezifuywayo, namathoyizi ezilwane ezifuywayo nakho kungasebenza njengokungena. amaphuzu.
Abathengi baseJapan bayayazisa ikhwalithi nokuphepha, ngakho abathengisi abawela imingcele kufanele bathole iziqu ezifanele lapho bethengisa imikhiqizo ehlobene ukuze banciphise izinkinga ezingadingekile.Abathengisi be-e-commerce abawela umngcele kwezinye izifunda bangabhekisa eziphakamisweni zokukhetha umkhiqizo we-e-commerce wezilwane ezifuywayo.Esimweni samanje lapho ubhubhane lusenzima, imakethe yezilwane ezifuywayo isilungele ukuqhuma noma nini!
Isikhathi sokuthumela: Aug-26-2023
